Chicken Tenderloin Nichols Ethical Free Range - 550g

$12.50

Nichols Poultry is one of the most trusted and respected meat brands in Tasmania - they give their free range flock (which is never more than a thousand birds) 24 hour access to natural light, natural ventilation and rolling Tasmanian pastures. The birds also have access to mobile, custom built sheds - so they have ample protection and shelter while grazing freely.

At processing, Nichols will only air-chill their free range birds (rather than spin-chill in chlorinated water) to cool the meat. Spin-chilling ultimately results in the absorption of chlorinated water that may cause bleaching of the meat and bones. Air-chilled poultry is far more natural, flavoursome and brighter in colour. 

To further develop flavour and texture, Nichols age their free range poultry on the bone for a minimum of 4 hours. This process allows the meat to tenderise. As a result, you have minimal weight loss and moisture expulsion when cooking this product. 

Nichols Poultry currently generate 50% of their power requirements from wind turbines and the business has plans to increase this self-sustaining approach over the coming months and years. 

The active movement of the birds, their consumption of fresh pasture and considered processing techniques guarantee you an incredible free range product - this is why Vic’s Premium Quality Meat has chosen to partner exclusively with Nichols Poultry for our online store.

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